Best Online Shops to Buy Vinyl for Cricut

Online shopping gives you the widest selection and often better prices than local craft stores. Not only can you compare dozens of brands side by side, but you’ll also find bulk rolls, sampler packs, and specialty finishes that might not be available at your neighborhood craft shop. Online retailers frequently run sales, offer bundle discounts, and provide customer reviews that help you choose the right vinyl for your project. Plus, with fast shipping from major platforms like Amazon or direct from vinyl specialty shops, you can restock quickly without leaving your home. Here are some of the best places to buy vinyl for Cricut online:

1. Cricut.com (Official Store)

Shopping directly from the official Cricut website ensures you’re getting vinyl designed to work seamlessly with Cricut machines. Cricut regularly updates its line of Smart Materials, which allow for mat-free cutting up to 12 feet long. This makes it an excellent option for large projects like wall decals or bulk t-shirt orders.

The site often runs bundle sales where you can save money by purchasing vinyl packs with a mix of finishes such as permanent, removable, and specialty glitter vinyl. One advantage of Cricut.com is their consistent quality control — every roll is tested for compatibility, meaning fewer ruined projects due to material issues.

Best for: Beginners who want a hassle-free experience with guaranteed compatibility.

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2. Amazon

Amazon is a go-to for crafters because of its fast shipping, wide range of brands, and competitive pricing. Whether you need a single roll of Siser HTV or a massive bundle of assorted vinyl colors, you can find it with just a few clicks.

A huge advantage is the customer review system. Before buying, you can check photos and feedback from other Cricut users, which is incredibly helpful when testing new brands. Amazon is also home to budget-friendly vinyl brands like HTVRONT, which are popular among hobby crafters who want to save money while still producing high-quality results.

Best for: Crafters who want convenience, variety, and quick delivery.

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3. Expressions Vinyl

Expressions Vinyl is one of the most trusted specialty vinyl retailers online. Their website offers an extensive selection, including Oracal adhesive vinyl and Siser heat transfer vinyl — two of the most respected names in the crafting community.

What sets them apart is their customer education resources. The site features project tutorials, color charts, and videos that make it easier to choose the right vinyl for your needs. They also offer a Vinyl Club Box subscription, delivering a curated assortment of vinyl each month for those who love trying new finishes.

Best for: Hobbyists and small business owners who want premium vinyl and learning resources.

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4. 651Vinyl (Start Here Vinyl)

Known for carrying professional-quality vinyl, 651Vinyl specializes in Oracal 651 permanent vinyl and Siser HTV. Their pricing is competitive, and they often sell in bulk rolls, making it an excellent source for Etsy sellers and small shops producing large quantities of crafts.

The site also stocks tools, blanks (like mugs and tumblers), and accessories, so you can shop for both materials and projects in one place. Their customer service and fast shipping are highly rated, which makes them a reliable option for serious crafters.

Best for: Small business crafters who need vinyl in bulk at affordable prices.

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5. Heat Transfer Warehouse

As the name suggests, this retailer specializes in heat transfer materials. If you’re making t-shirts, tote bags, hoodies, or hats, this site is a must-visit. They carry a massive variety of Siser HTV, specialty HTV finishes (glitter, holographic, patterned), and even sublimation blanks.

Their bulk pricing makes it easy to stock up if you’re producing shirts for events, sports teams, or online shops. Plus, they have an excellent customer support team that helps troubleshoot material compatibility questions.

Best for: Apparel-focused crafters who primarily use HTV and sublimation.

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6. Craft Marketplaces (Creative Fabrica & Design Bundles)

While primarily known for digital designs and SVG files, craft marketplaces like Creative Fabrica and Design Bundles Plus are also excellent sources of vinyl discounts and material bundles.

When you subscribe to these platforms, you often receive exclusive deals on both design files and physical crafting materials. This is especially useful if you’re running an Etsy shop — having a constant flow of new SVG designs paired with access to affordable vinyl keeps your projects fresh and profitable.

Best for: Crafters who want both new designs and affordable material bundles in one place.

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7. Big-Box Online Stores (Michaels, Joann, Hobby Lobby)

Large craft retailers like Michaels, Joann, and Hobby Lobby sell Cricut vinyl online and often run promotions. Their websites allow you to order for in-store pickup or home delivery, which is great if you need materials quickly.

These retailers also provide weekly coupons and rewards programs that can significantly cut costs on vinyl rolls. For example, Joann frequently offers 40% off a single item, which you can use for vinyl or a Cricut accessory.

Best for: Shoppers who want to stack coupons and take advantage of frequent sales.

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Where to Buy Vinyl for Cricut In-Store

Sometimes waiting for shipping isn’t an option — maybe you’re on a tight deadline for an order, or you just want to see and feel the vinyl before buying. Luckily, there are plenty of brick-and-mortar stores that stock a wide selection of Cricut vinyl and other crafting materials. Here are the most popular in-store options for 2025:

1. Michaels

Michaels is one of the largest arts and crafts retailers in North America, and it’s a favorite among Cricut users. You’ll find a wide range of Cricut-branded vinyl, including Smart Vinyl, HTV, and specialty finishes like glitter and holographic.

What makes Michaels especially attractive is its coupon system. You can almost always find a 20–40% off coupon in their app or on their website. Combined with sales on vinyl rolls, you can often pick up Cricut vinyl for far less than the listed price.

Michaels also offers in-store classes and workshops, which can be helpful if you’re new to vinyl crafting. If you’re not sure which vinyl is best for your project, their staff are usually trained to help you decide.

Best for: Beginners and hobbyists who want convenience, coupons, and lots of Cricut options.

2. Joann Fabric & Craft Stores

Joann is another major retailer with a strong vinyl selection. While it’s known for fabrics, Joann has leaned heavily into Cricut supplies in recent years. You’ll find large rolls of Cricut Smart Vinyl, Siser HTV, and seasonal patterned vinyl in their craft aisle.

One of Joann’s biggest advantages is their frequent sales and deep discounts. They often run “buy one, get one 50% off” promotions or steep markdowns on Cricut accessories. Joann also offers a price-matching policy and a generous rewards program, so frequent shoppers can save even more.

If you prefer to browse in-store but still want to guarantee stock, Joann’s website lets you check local inventory before heading out — a real time saver.

Best for: Bargain hunters who love coupons and want access to both Cricut and third-party vinyl like Siser.

3. Hobby Lobby

Hobby Lobby is another strong choice for in-person vinyl shopping. Their stores carry both Cricut-branded vinyl and Siser HTV, making it a versatile stop for adhesive vinyl and heat transfer projects.

One unique perk at Hobby Lobby is their rotating weekly sales. Instead of standard coupons, Hobby Lobby discounts entire product categories on a set schedule. This means you can often score 30–40% off vinyl if you time your shopping right.

Hobby Lobby also sells craft blanks like mugs, tumblers, and t-shirts — so you can grab your vinyl and your project base in one trip.

Best for: Crafters who like one-stop shopping for vinyl, blanks, and other project materials.

4. Walmart & Target

While Walmart and Target don’t have the widest vinyl selection, they’re convenient and affordable. Most locations carry basic Cricut Smart Vinyl packs and starter bundles, which are perfect for quick projects or beginners.

Walmart tends to stock more budget-friendly crafting supplies, while Target focuses on small packs and starter kits. Don’t expect a full range of specialty vinyl here, but if you need something simple — like black permanent vinyl for decals or white HTV for a t-shirt — these stores will get the job done.

The main advantage is accessibility: Walmart and Target are everywhere, and you can pick up vinyl during your regular shopping trip.

Best for: Quick vinyl runs when you need standard colors or starter packs in a hurry.

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Tips for Saving Money on Vinyl for Cricut

Vinyl can add up fast, especially if you’re running an Etsy shop or making bulk crafts. Here’s how to save:

1. Buy in Bulk: Rolls are cheaper per inch than sheets.
2. Use Coupons & Rewards: Michaels and Joann often have 40% off coupons.
3. Watch for Holiday Sales: Black Friday, Prime Day, and Cricut’s anniversary sales offer huge discounts.
4. Mix Brands: Don’t limit yourself to Cricut-branded vinyl — Siser and Oracal are high quality and often cheaper.
5. Subscribe to Deals: Specialty retailers often send out discount codes if you join their email lists.

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Vinyl Brands Worth Trying

• Cricut – Reliable, especially Smart Vinyl for mat-free cutting.
• Siser – Highly regarded for HTV (especially EasyWeed).
• Oracal 651 – Industry standard for permanent adhesive vinyl.
• HTVRONT – Budget-friendly brand growing in popularity.

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Where Should You Buy Vinyl for Cricut in 2025?

So, where’s the best place to buy vinyl for Cricut projects? It depends on your needs:

For convenience, Joann, Hobby Lobby, or even Walmart can work in a pinch.

For beginners, Cricut.com or Michaels is the easiest.

For budget-conscious crafters, Amazon and HTVRONT are worth exploring.

For small businesses, Expressions Vinyl and Siser from specialty shops offer quality in bulk.

No matter where you buy, the right vinyl for Cricut can make or break your project. Stock up on trusted brands, watch for sales, and pair your vinyl with unlimited designs from Creative Fabrica or Design Bundles Plus to get the most out of your Cricut machine.